UNVEILING STUDENTS' CAREER INTEREST: A STUDY OF SALES CAREERS IN MALAYSIA

Authors

  • Dr. Md. Abdul Rahman Graduate School of Business, Faculty of Business and Accountancy, University of Malaya, 50603 Kuala Lumpur, Malaysia
  • Md. Moklesur Arphan Faculty of Economics and Administration, University of Malaya, Kuala Lumpur, Malaysia

DOI:

https://doi.org/10.37547/ijmef/Volume04Issue03-02

Keywords:

Sales careers, Career interest, Determinants

Abstract

Investigates the determinants of students' interest in pursuing sales careers in the Malaysian context. Employing empirical methods, this research examines various factors influencing students' perceptions, attitudes, and motivations towards sales professions. Through surveys and interviews, key determinants such as educational background, perceptions of sales roles, career aspirations, and socio-economic factors are analyzed. The study sheds light on the complexities of career decision-making among Malaysian students and provides valuable insights for educators, recruiters, and policymakers aiming to promote sales careers and address talent shortages in the industry.

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Published

2024-03-02

How to Cite

Dr. Md. Abdul Rahman, & Md. Moklesur Arphan. (2024). UNVEILING STUDENTS’ CAREER INTEREST: A STUDY OF SALES CAREERS IN MALAYSIA. International Journal Of Management And Economics Fundamental, 4(03), 10–17. https://doi.org/10.37547/ijmef/Volume04Issue03-02